Consumers want people in sales jobs to be knowledgeable
People looking for sales jobs should be knowledgeable and ready to help when things go wrong, according to a consumer watchdog.
A report from Which? said that some retail sales companies are trying to impress customers even more in the economic downturn.
Jaclyn Clarabut, assistant editor of Which?, said: "People are really happy with Apple and John Lewis because their staff are available, they're on hand to answer any questions and they are knowledgeable."
She added that specialist stores are being given a run for their money by more general retailers, which are providing excellent customer service.
Ms Clarabut went on to say that more people are buying computers and gadgets, which is good news for people in sales jobs within the competitive electronics industry.
PC World recently received a 42 per cent customer score, based on a combination of overall consumer satisfaction and endorsement, in a survey by Which?.
Filed: 27-08-2009
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